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Thought Leadership A-Z

User Experience Design – Why It Matters

September 23, 2018 Senthil.k-wp Articles, Custom Software, Mobile Applications

When designing a digital presence, whether it is a website, or a mobile app, attractive graphics and engaging content are not the only things that matter. One aspect of web and app design that many designers still overlook is the need for good user experience design. But, what exactly is user experience design (UX Design), and why does it matter so much? Here’s why every business must think about the user experience when they design websites a...

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A Blog – Its importance & Why Every Business Needs One

September 01, 2018 Senthil.k-wp Articles, Digital Marketing

In today’s digital world, every business needs a website. Modern business owners and managers understand the need to have a presence on the web. What is surprising, though, is the number of businesses that don’t leverage the power of a blog at all. Or, they have one, but they rarely update it. Here’s a look at what you are missing out on if you don’t make regular use of one. A Blog Grows and Strengthens a Brand A blog helps to build and st...

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Content Management System – Importance and Options

August 25, 2018 Senthil.k-wp Articles, Custom Software

A content management system (CMS) is software that enables end users to create and manage content on a website. They are designed to make content management easy for non-technical users. One of the key features of a good content management system is that no coding is needed to create or modify content. CMS handles all the basic coding, so users can concentrate on what visitors to the website will see, rather than what goes on behind the scenes...

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Key Features of Successful Mobile Apps

August 12, 2018 Senthil.k-wp Articles, Custom Software, Mobile Applications

Key Features of Mobile Apps With almost 4 million mobile apps available for download on Google Play alone, it can be difficult to see how you can develop a business mobile app that will stand out. However, as adults spend an average of nearly 4 hours a day using them, mobile apps are not something that a modern business can ignore. There are many aspects of a mobile app that will determine its success. But, if you get the core principles rig...

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What The Internet of Things Means for Businesses

August 05, 2018 Senthil.k-wp Articles, Custom Software, Mobile Applications

Along with AI, The Internet of Things is changing the expectations of consumers. It will also change the way that businesses operate. The initial uptake of interconnected smart devices was slower than was forecast. But, the demand for the technology is now developing at a rapid pace. That demand will place new pressures on businesses. It will also provide businesses with new opportunities. Here are some of the ways that the Internet of Things ...

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