Customer Data Integration: What You Need to Know
Introduction From phone calls and emails to purchases and website visits, most businesses are flooded with more customer data than they know what to do with. So how can you make the most of all this information and become a forward-thinking, data-driven enterprise Customer data integration is the answer. So what is customer data integration, and what are the benefits and best practices of integrating your customer data? What is Customer Data...
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CRM for Higher Revenues and Business Growth
Introduction In today’s fast-paced, ever-evolving business landscape, remaining complacent is not an option. The more information you have on your audience in the form of customer data, the better equipped you’ll be to beat your competitors and offer better products and services. One of the most valuable types of enterprise data is the relationships and interactions that you have with your customers and prospective customers—a concept summari...
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Making the Most of Microservices: Benefits & Considerations
Microservices architecture, often just referred to as microservices, is a software organization approach that revolves around turning applications into a collection of services that are loosely coupled, autonomous, and able to be deployed independently of one another. The best microservice is highly maintainable, easily tested, and organized based on business capability. With microservices architecture, teams enjoy rapid and reliable delive...
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Applications Architecture: Design for The Present and Future
Think of applications architecture as a roadmap, giving teams the best practices they need to follow to create an application that's well-structured, reliable, efficient and user friendly. Applications architecture encompasses patterns and techniques that are proven to provide predictable, efficient results that are compliant with business requirements. Common Applications Architecture Styles There are many architecture styles to choose from...
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The Art and Science of Application Integration
To put it simply, application integration means enabling systems and applications that were built independently of one another to work effortlessly together. When done right, application integration results in new capabilities while boosting efficiency, cutting costs, and revealing new insights. What Is Application Integration? Application integration is both an art and a science. It starts with taking individual applications, with each one ...
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