- Home Furnishings
- e-Commerce
Artisan Drapery Rod
A leading provider of made-to-order drapery hardware solutions.
Client Success Story
Artisan Drapery Rod is a U.S.-based premium manufacturer of custom drapery hardware. Serving interior designers and homeowners, their business relies on delivering made-to-order products with exact specifications in size, finish, and material. They needed a digital ordering system that matched the complexity of their product catalog and reduced their reliance on manual sales and quoting methods.
Industry
Home Furnishings / eCommerce
Technology Stack
- .NET 8
- HTML
- SCSS
- Javascript
- Jquery
- Micro Services
- Rest API
- SQL Server 2017
- MangoDB
- Smarty Integration
- C#
- Ship Station Integration
Key Success Points
- Enabled customers to fully customize and complete purchases online in a single, uninterrupted session.
- Delivered flexible pricing logic that automatically adjusts based on length, finish, and quantity of drapery components.
- Built a connected inventory and tracking system for real-time order processing and delivery management.
- Reduced manual coordination by centralizing quoting, configuration, and fulfillment within one platform.
Challenge
Artisan Drapery Rod faced operational limitations due to their reliance on manual order intake. Customers submitted requests via phone, email, or in-person, which led to inefficiencies, slow quoting, and limited order tracking. Their custom product needs could not be supported by existing off-the-shelf eCommerce systems, making automation and scalability difficult to achieve.
The client wanted an online platform that could allow customers to configure orders down to precise specifications, while reflecting accurate pricing for complex variables like size, finish, and volume. The goal was to improve customer experience, streamline operations, and increase the ability to scale without expanding manual workflows.
Solution
Aezion’s development team designed and implemented a fully customized eCommerce system tailored to Artisan Drapery Rod’s complex product catalog. The platform allows users to select product variations, apply custom lengths and finishes, and instantly see dynamic pricing based on real-time inventory rules. It also supports bulk discount logic and advanced configuration paths.
In addition, the system includes a built-in order tracking feature that allows Artisan Drapery Rod to follow each order from placement through fulfillment and shipping. Inventory levels adjust in real time based on custom selections, enabling better planning, fewer errors, and consistent delivery timelines for each custom order placed online.
Results
The solution immediately improved customer experience by eliminating the need for back-and-forth communications during the order process. Customers now configure, quote, and place orders independently, reducing lead drop-off and increasing conversion rates. The system ensures accurate pricing and visibility at every step, making the purchase process smooth and intuitive.
Internally, Artisan Drapery Rod has streamlined operations and improved order throughput. The centralized platform has reduced manual data entry, shortened delivery cycles, and increased accuracy in inventory planning. With automation in place, the business now manages higher volumes without added overhead—positioning them for scalable growth in a competitive, customization-driven market.