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Category: Articles

Machine Learning – What Business Leaders Need to Know

Introduction Machine Learning has garnered a significant share of recent press coverage in both tech and main street media. It is inextricably intertwined with, and central to, discussion and dialogue on topics ranging from big data in general to Facebook’s threat to privacy, Boston Dynamics creepy robotics, and Google’s exploitation of artificial intelligence for good and ill. As such, it is easy to view machine learning as either sinister o...

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Custom Software Development Project Management

Custom software development, project management can mean the difference between the success and failure of a custom software development project. Software development projects are complex and multi-faceted, represent a major investment in both time and money, and can be fraught with problems if not managed properly. Finding a competent custom software development partner is only one part of the equation. You must also have a clear vision, stro...

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User Experience Design – Why It Matters

When designing a digital presence, whether it is a website, or a mobile app, attractive graphics and engaging content are not the only things that matter. One aspect of web and app design that many designers still overlook is the need for good user experience design. But, what exactly is user experience design (UX Design), and why does it matter so much? Here’s why every business must think about the user experience when they design websites a...

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A Blog – Its importance & Why Every Business Needs One

In today’s digital world, every business needs a website. Modern business owners and managers understand the need to have a presence on the web. What is surprising, though, is the number of businesses that don’t leverage the power of a blog at all. Or, they have one, but they rarely update it. Here’s a look at what you are missing out on if you don’t make regular use of one. A Blog Grows and Strengthens a Brand A blog helps to build and st...

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Content Management System – Importance and Options

A content management system (CMS) is software that enables end users to create and manage content on a website. They are designed to make content management easy for non-technical users. One of the key features of a good content management system is that no coding is needed to create or modify content. CMS handles all the basic coding, so users can concentrate on what visitors to the website will see, rather than what goes on behind the scenes...

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